Go green with graphics, says RGVA

By Categories: Commercial NewsPublished On: Wednesday 17 February 2021

Graphics provider RGVA has urged fleets not to overlook the environmental credentials of products when choosing materials for vehicle wraps and graphics.

With the recent surge in availability and funding for electric vehicles gathering pace, says the company, many fleet operators are now focused on the shift to e-mobility and making procurement choices with environmental impact in mind – a shift driven harder by planned phase-outs of internal combustion engine vehicles.

“Vehicle manufacturers are increasingly announcing new models to hit our roads and when they do, most businesses will be investing in vehicle graphics to brand their fleets and provide protection against scratches and debris whilst in operation,” said RGVA.

“However, many operators are still not considering the environmental credentials of the graphics that are used. In fact, due to the lack of information in the market about options available, the composition of vehicle graphics is often completely overlooked.

“Currently, PVC-Vinyl wraps and graphics are still readily used throughout the industry and will continue to do so for some time yet.

“Lack of awareness of the alternatives and cost implications are often barriers to this change, but the shift to more environmentally-friendly options is being accelerated by companies like RGVA, who are promoting the PVC-free options that exist.”

RGVA is introducing companies to 3M’s Envision range; using materials which are non-PVC, Phthalate-free, made in part with bio-based materials, manufactured using 58 per cent less solvent and made without chlorine or other halogens added.

Fleets that have selected this greener option include Gnewt Cargos, ASOS.com’s last mile delivery fleet, Ocado Group’s home delivery electric vehicles, and Greencell Ltd’s lorries and trailers.

RGVA’s commercial director, Richard Cox, said: “This more environmentally friendly option is just as easy to apply as standard PVC vinyl graphics and offers greater longevity, durability and quality, compared to graphics with PVC composition.”

Based in Maidstone, RGVA is an award-winning 3M Select Gold Partner and specialises in vinyl wrapping, graphic applications, signwriting and vehicle branding services for cars, trucks and trailers.

www.rgva.co.uk